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Ngubane: Launch of new television show (21/07/2003)

21st July 2003

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Date: 21/07/2003
Source: Ministry of Arts, Culture, Science and Technology
Title: Ngubane: Launch of new television show


SPEECH BY DR BEN NGUBANE, MINISTER OF ARTS, CULTURE, SCIENCE AND TECHNOLOGY, AT THE LAUNCH OF "RUN UNCOVER NAVIGATE (R.U.N) THE ADVENTURE", Science Centre, The Gate Way Shopping Mall, Umhlanga Rocks, 21 July 2003

Honourable members of the provincial legislature,
MECs,
The MD for education, public and regulatory affairs at SABC,
Executives from SABC
Education and Sowetan Television,
Dear learners,
Ladies and gentlemen.

It is indeed an honour for me to preside over the launch of a new and exciting television show that will reach young South Africans from all walks of life. My participation today is a reminder that the Department of Science and Technology has a very strong partnership with SABC through programmes like "The Big Idea", "Beyond on Three", "Tobias's Bodies" and "Science Radio Journalism Fellowship" to name a few.

South Africa's outcomes-based education system commits us to actively involving our learners in developing skills, generating knowledge and engaging with attitudes and values.

Indeed, our Constitution alludes to unlocking the potential of all young South Africans by enabling them to acquire knowledge, skills and values that will turn them into effective, productive and responsible citizens. While much of the learning takes place in the classroom, our learners are increasingly being aided by the advent of exciting and creative programmes in the arts and culture fields. Through theatre, film and specialist cultural diversity programmes, our learners are finding that education need not only be confined to the textbook or a classroom lesson.

With young South Africans being exposed to the very latest technological advances, the immediacy of the Internet and suchlike, it has become crucial for our learning institutions to explore newer and innovative methods of developing individuals who are creative, critical and possess well developed problem-solving skills.

The Ministry of Arts, Culture, Science and Technology have committed itself to the task of positioning science and technology as the cornerstone of economic development and nation building. In addition to that my Ministry continues to position science as a service to society for a better quality of life for all South Africans through showcasing scientific and technological advances. Indeed, these two core areas have also been identified as priority sectors in education and it is heartening to see the contribution of the national broadcaster to national imperatives. The newly established Science and Youth Unit in my Department will further strengthen our collaboration with the SABC Education and School TV as we strive to make science attractive to our youth. Effective functioning of the science centres the Department intends to roll out throughout the country will also depend on meaningful publicity, especially through radio. It remains our understanding that this partnership will enable us to fulfil requirements imposed on us by the strategic focus of this Unit. Our intention is to attract more learners to careers in science, engineering and technology especially blacks and young women.

As part of the national broadcaster's mandate to offer a public broadcasting service to all South Africans, SABC Education and its School TV strand have been instrumental in using the creativity of the Arts to communicate to our learners and educators via state-of-the-art technologies. Packaging a quality, educating weekly television programme is surely a daunting task but one, which I am told the producers of this new programme, have achieved with great success. I have also been told that "R.U.N The Adventure" is an all- encompassing programme that uses the art of television and the currently popular genre of reality TV to take learners on a fantastic journey of discovery and insight.

The learners targeted by the programme form part of an important segment, which has previously not been catered for on national television programming. What is particularly exciting about this ambitious project is that it creates a multi-layered platform for the television viewers and learners. By partnering with Sowetan Television, SABC Education has also entered into a two-way exchange with the Sowetan newspaper and its newspapers-in-education programme. From a Government perspective, it is indeed encouraging to see such public-private sector partnerships coming to fruition. We are all aware of the illustrious history of the Sowetan and the important Nation Building projects, which are now running into their 26th year. However we are cognisant of the fact that these robust partnerships should remain sustainable.

As the intrepid learners who take part in "R.U.N The Adventure" move into new challenges every week, their progress as well as the learning scenarios will be profiled in The Sowetan, further reinforcing the educational impact of the TV broadcast.

I am informed that SABC Education has adopted a long-term view with this programme, unfolding it over 52 weeks. Such programmes are important as they complement curriculum-based learning, encourage youth to make informed choices regarding careers and develop basic life skills irrespective of future career trajectories. This is indeed encouraging in an era and industry where fads come and go and the television viewer is left seeking substance.

To SABC Education and SABC 2, I say hearty congratulations on launching "R.U.N The Adventure" and particularly on your long-term commitment to this important project. I have no doubt that "R.U.N The Adventure" will appeal not only to young South Africans but also to the society at large.

I thank you all.

Issued by Ministry of Arts, Culture, Science and Technology
21 July 2003
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