Most Beautiful Object in South Africa – Design Indaba Expo 2015

16th February 2015

Most Beautiful Object in South Africa – Design Indaba Expo 2015

2014: Steam 1886 by Adrian Lazaraus
Photo by: Design Indaba

Each year Design Indaba invites members of the public to decide what constitutes beauty through the Most Beautiful Object In South Africa (MBOISA) award. The MBOISA award encourages a wider definition of beauty - one that encapsulates social significance, economic impact, usability, sustainability and even humour.

MBOISA Past Winners

The previous winners of this prestigious award emanated from various design categories including, film and animation (2014: Steam 1886 by Adrian Lazarus), fashion and jewellery (2013: Pebble Dress by Gavin Rajah and 2012: Lily Pad Ring by Kirsten Goss), architecture, interiors, industrial designs and craft (2011: Dreams for Africa Chair by Woza Moya, 2010: Lab Light by Anatomy Design and 2009: Chrysanthemum Center Piece by Michaella Janse van Vuuren and 2008: Nested Bunk Beds by Y Tsai) and product design (2007: Condom Applicator by Roelf Mulder).

MBOISA 2015 Nominees

This year promises to be quite a challenging year as the 2015 nominees are diverse and very impressive. The designs nominated included exquisite couture, practical and even political objects.

Protection for your most beautiful objects

In the midst of all the hype as nominees, you are urged to consider the intellectual property protection available for your most beautiful and valuable objects. It is important to consider trade mark, copyright and registered design protection for your designs to ensure, that all the time, skill and labour invested in the creation of these designs does not go to waste by allowing copycats to take unfair advantage of your intellectual property.

For more information, contact Tiffany Conley, Adams & Adams